Paul Mulroney and Keen Bros staff are standing in front of one of their trucks

Success Stories – Keen Bros Truck Driving School

Maddie Thai - Aug 27, 2024

In the fast-paced world of truck driving schools and transport companies, efficiency and streamlined operations are predominant. Keen Bros, a reputable truck-driving school in Maddington, has found an invaluable partner in our Bookings software. We recently had the opportunity to sit down with Francy from Keen Bros, who shared her insights and experiences with Bookings, highlighting its profound impact on their operations.




A Seamless Integration

When asked about their satisfaction with Bookings, Francy’s response was certain: “Very satisfied.” She emphasized how Bookings’s diverse functionalities have significantly enhanced their client management. The software’s ability to organise and retrieve client information with ease has revolutionised their workflow. From tracking lesson attempts to monitoring future bookings, Bookings ensures that every detail is meticulously recorded and accessible.

Exceeding Expectations

Bookings has not only met but exceeded Keen Bros’s initial expectations. According to Francy, the program aligns perfectly with their requirements, proving its worth as a comprehensive tool designed to cater to specific needs. This alignment has translated into smoother operations and better client service.

User-Friendly Design

One of the standout features of Bookings is its user-friendly interface. Francy, who has been with Keen Bros for eight years, noted how quickly she adapted to the system despite her initial data entry experience being with a different tool. The simplicity and efficiency of Bookings have made daily operations fast and efficient. 

The most praised feature by Francy is the Booking History. (History is your best friend). This function includes essential client details such as lesson times, test attempts, and side notes. This comprehensive view not only helps in managing billing—especially for test retakes—but also enhances the overall client experience by providing tailored services based on their history. The detailed client profiles enable staff to track the entire client journey, from initial bookings to follow-up services. This feature is particularly valuable for managing billing, as it keeps precise records of test retakes, allowing for accurate invoicing and financial tracking. Moreover, the Booking History enhances the client experience by enabling staff to provide personalized services. With access to detailed historical data, staff can tailor their interactions and services based on the client’s specific needs and past activities, ultimately enhancing stronger client relationships and ensuring higher satisfaction.

Boosting Productivity

Bookings has significantly improved Keen Bros's time management and productivity. Francy highlighted how the software’s interface displays availability directly on the main page. The colour-coded system for different instructors allows staff to quickly identify open slots and efficiently book clients, even during peak times such as lunch breaks. This streamlined process has led to faster client service and optimized scheduling.

Reliable Support

A fundamental part of Bookings’s value is the prompt support provided by the Logical Developments team. Francy appreciates their quick response times and effective resolutions to any issues encountered. The assurance that help is just a call away has contributed to Keen Bros’s confidence in the system’s reliability.

Ongoing Development and Future Enhancements

As Keen Bros continues to grow, Logical Developments remains committed to supporting them with ongoing system enhancements. Rather than resting on the success of the current system, Logical Developments is focused on refining existing features and introducing new updates that further align with Keen Bros’s operational needs.

Logical Developments is dedicated to ensuring that the Booking system evolves alongside Keen Bros, continually adapting to meet the business’s changing needs and helping them maintain their competitive edge in the industry.

Exceptional Value and Recommendation

Francy considers Bookings to be a valuable asset that provides a solid return on investment. The software’s ability to assist clients effectively while managing other tasks simultaneously has proven to be an excellent business tool. Based on her positive experience, Francy is enthusiastic about recommending Bookings to other truck-driving schools and transport companies, citing its ease of use and comprehensive features as key advantages.

The success story of Keen Bros truck driving school underlines the transformative impact that Bookings can have on managing operations within the transport industry. With its user-friendly design, robust features, and reliable customer support from the Logical Developments team, Bookings stands out as a premier solution for enhancing efficiency and client satisfaction. If you’re looking to elevate your business operations, consider how Bookings can make a difference for you.


Frustrated with your current system and looking for a better way to deal with bookings? Come and talk to us and see how Logical Developments can make your day better!